01 , March , 2024
ATG, a leading force in the plastics and machinery industry, is searching for a talented and enthusiastic Marketing Specialist to join our growing team. In this role, you will play a vital role in developing and implementing strategies that elevate our brand awareness, generate leads, and drive sales growth.
Responsibilities:
- Develop and execute comprehensive marketing campaigns across various channels, including digital marketing, social media, email marketing, and trade shows.
- Create engaging content (written, visual, and video) that resonates with our target audience.
- Manage and optimize our website and social media presence, ensuring consistent brand messaging.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Generate leads through targeted campaigns and nurture them through the sales funnel.
- Support with public relations activities and media outreach.
- Track and analyze marketing performance metrics to measure success and identify areas for improvement.
- Collaborate with internal teams (sales, product development) to ensure alignment and achieve marketing goals.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field (preferred).
- Minimum 2-3 years of experience in a marketing role.
- Strong understanding of marketing principles and best practices.
- Proven ability to develop and execute successful marketing campaigns across digital and traditional channels.
- Excellent written and verbal communication skills.
- Proficiency in marketing automation and analytics tools (e.g., Google Analytics, HubSpot).
- Creative and analytical mind with a passion for innovation.
- Ability to work independently and as part of a team in a fast-paced environment.
- Excellent time management and organizational skills.
Benefits:
- Competitive salary and benefits package.
- Opportunity to work in a dynamic and growing industry.
- Be part of a team dedicated to innovation and excellence.
- Work in a collaborative and supportive environment.
- Make a real impact on the success of a leading company.